Personalization Technology Slow to Evolve
eWeek's Jim Rapoza feels that "personalization technology has not come far. ... One area of development that has received a lot of attention recently is the use of AI (artificial intelligence) systems to predict customer likes and needs, but the results have not matched the buzz. AI-based personalization pioneer Open Sesame was recently acquired by Allaire Corp., which intends to embed the technology in its Spectra content management system."
Personalization Technology Slow to Evolve (ZDNet Tech Infobase, Nov. 26, 2000)