CEOs: Blog or Die
Very few CEOs are getting into the blogging sphere, which says that only those who are comfortable with technology are blogging. Tom Steinert-Threlkeld tells why they should be blogging... It's better to go on the offensive, he says, and set the record straight on your company, than have only the public's view of your company online.
CEOs: Blog or Die (eWeek, March 17, 2005)